A message from CEO, Robert Raker:
"At West River Electric, we don’t just serve communities — we’re a part of them.
As your local electric cooperative, we live and work alongside you. We cheer on the same hometown teams, support the same schools, and gather at the same community events. The people we serve aren’t just customers — they’re our neighbors, our friends, and often, our family.
That connection is what sets us apart. Because we’re member-owned, every decision we make is guided by what’s best for the people and communities we serve. Whether it's keeping the lights on through a tough storm, investing in local infrastructure, or supporting youth programs and economic development, we do it with one goal in mind: to power a stronger, more vibrant future — together.
Being part of a cooperative means we succeed when our communities succeed. And that’s a responsibility we take to heart, every single day.
Thank you for allowing us to serve you."
Robert Raker | CEO
West River Electric Association
West River Electric: Discover Western South Dakota
West River Electric is proud to participate in the “This is Co-op Country” Road Trip Map project, highlighting the destinations, attractions and experiences that make the western South Dakota a special place to live, work and visit.
Founded in 1939, West River Electric serves communities across western South Dakota. One of the cooperative’s oldest operating vehicles remains in service today, dating back to 1979.
The destinations selected showcase the region’s iconic landmarks, scenic landscapes and unique attractions that have made western South Dakota a favorite destination for travelers from across the country.
Explore West River Electric’s Featured Stops
Download the map to learn more about each destination and start planning your next road trip adventure.
